Noani is the brand name for "no animal" and thus carries the most important message of the fair fashion label from Germany in the name. All Noani products are manufactured with respect for people and the environment. Animals are not affected (no animal)which is not a disadvantage when it comes to belts and accessories these days. On the contrary: It shows the strength and will to innovate, which is exactly what we believe the world needs.
Developing the materials and finding the right manufacturer took some time, as many aspects had to be met. Sustainability is an important issue when it comes to artificial leather and together with innovation they have found a material: apple leather.
They use tear-resistant cotton and have a coating of 50% apple residue mixed with 50% polyurethane on it. After heating and embossing, the result is amazing - apple leather! Fine material, no "plastic feeling" and an overall high quality product.
Fair working conditions are seen as a central point of the company ethos and therefore the belts are made in a small factory in Italy.
Noani want to stand for high quality and modern accessories, which we have fully achieved in our eyes.